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6percent are jerks

6% Are Jerks


With your blood pressure swiftly rising, you slam down the telephone and say, “Jerk!” 6% of the callers you talk to each day are jerks or idiots. The fact is that 6% of the calls generated into a place of business or any auto-related center are delivered by idiots, people who were weaned on a dill pickle and hated their mothers since age 3. Code for this is I D T E N T - that spells IDIOT.

But what happens in a place of business after you have talked with a jerk over the telephone? Do you kiss the top of the receiver or the end of the desk? Maybe you slam it down with the impact of a hammer driving a nail. Sadly enough, in most cases, we get off the telephone and go to the closest employee or friend and tell them all about the “the idiot” that we have just spoken with on the phone.

In turn, the other employee sits there saying, “Well that’s nothing, DJ. You ought to hear the one that I had earlier today!” And now the wallowing process begins because of the idiots that we have to deal with on a regular basis. Remember 6% of the callers are idiots; it is part of the work place. It cannot be changed, but don’t let it effect you and ruin your day. It’s not worth it.

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Tom Luciano

Tom Luciano & DJ Harrington

Everyone knows Tom Luciano, the training specialist from Miller Industries and DJ Harrington, better known as the “Tow Doctor” in the towing industry. When I am the Tow Doctor, I wear a doctor’s coat with EMS inscribed on it. EMS stands for EDUCATE, MOTIVATE, and HAVE A SOLUTION.


Over 10 years ago, Tom Luciano shared with me what he and his friends do for young boys and girls who have no dad so they can still go fishing. When I heard about his passion for giving boys and girls a day of fishing, I just had to write about it. The article was published in the Power Source magazine, a trade publication for the auto recycling industry.


This article explained about Luciano’s desire to help young kids and what a great guy he was that he took in fishing equipment of all kinds. Here’s how Luciano gets that fishing equipment. I mentioned everyone should be checking the back of trucks and trunk of cars for any used fishing equipment. Furthermore, I asked if any was found that it be saved and shipped to my Georgia home. The week after the article ran, I received tackle boxes and assorted floaters. Tom and his friends went to work restoring the equipment. They take kids on the water to fish….sometimes it’s for the very first time.

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Congratulations to Region 4 for a sucessful meeting.

We want to thank everyone that attended and all that  sponorserd this meeting.


Without your support this would not be possible!


Affordable Care Act



You have been hearing a lot about the "Affordable Care Act" (ACA)


  1. How is it going to affect the way I run my business?
  2. Is it really affordable?
  3. What if I ignore it?
  4. How does it affect me and my profit?
  5. What are the penalties and fines?


The answer to all these questions will be coming over the next few weeks and will give you plenty of time to plan your future. Some of the reasons you want to offer health insurance to your employees are:


  1. Your competitor’s offer a health plan and some of your employees have quit to work for your competitor.
  2. Health Insurance for you and your employees – gives you       “Peace of Mind”


Overall – The ACA is going to raise consumer’s prices on groceries, dry cleaning, and every other consumer purchase. My dry cleaner has already raised his prices by 10¢ on shirts and 20¢ on dry cleaning, grocery prices are also raising – Towing & Storage rates will have to increase to cover insurance costs, etc. So, what is the answer?

We can discuss that next.


Bernhard Goldman

Health Insurance Specialist

Contact Info

  • Southwest Tow Operators
  • 660 N Central Expressway, Suite 230
  • Plano, Texas 75074
  • Toll Free: (866) 320-9300

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